by Becca Puglisi
I’ve been thinking a lot recently about differentiation—how we can make our stories stand out from all the others. Thanks to COVID-19, consumers are being more careful with their money, which means they’re very likely buying fewer books. With the estimated 1,000,000+ books being published each year, ours need something to set them apart, something that will jump off the shelf and grab a potential buyer’s attention.
How do we elevate our ideas?
I took a good look at some books that grabbed me straight off and continue to stand out in my mind as incredibly memorable. Here are some methods those authors used to originalize their story ideas and turn them into something truly groundbreaking and never-before-seen.
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