by Penny C. Sansevieri
My favorite token was the Scottie dog; maybe yours was the race car. Whether you played the game on long ago rainy summer days with your siblings, or your last round was just last week with members of your pod, if I say the word Monopoly, I’ll bet a vivid image comes to mind.
For the purposes of this post, hold on to that image because today we’re going to talk about what indie authors can learn from an 86-year-old board game that has been played by over 1 billion people worldwide. Two words: real estate and exposure.
These two words are also important in book marketing. The more places you show up, the more likely your potential buyers will find you. And that’s why it’s important to own and manage your author real estate, so let’s look at your options. If it gets you motivated, picture each of these as a little deed, and claim them!
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