Here is a fantastic post on the topic of organizing a blog tour from The Writer’s Treasure Chest blog.
During the past years of activity on ‘Writer’s Treasure Chest,’ and the inquiries to publish posts and interviews for different Blog Tours I promised myself once I find the time I would do research on ‘Blog Tours.’ What is this? And why is it so important to writers? Who does organize them and if I have to do that myself, how to do it best?
What is a Blog Tour?
Alessandra Wike writes on “PR by the book”:
The age of the internet gives authors the opportunity to connect with thousands of people. Taking advantage of these seemingly endless possibilities, blog tours provide great publicity for a new book without the hassle (or expense!) of travel. Instead of an author traveling from bookstore to bookstore and city to city, an author’s book can travel virtually from blog to blog and garner hundreds, if not thousands, of views in a…
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