Check out this great post by Frances Caballo on The Book Designer blog
Communicate – Never Preach – on Twitter
By Frances Caballo
As I prepared for a presentation for the San Francisco Writers Conference a few years ago, I thought, “Wouldn’t it be cool if I could come up with an acronym about the way writers should use social media?”
I sat at my desk and played with some variables. It didn’t take long for me to come up with what I thought was the perfect combination. The acronym I settled on is CARE and this is what it stands for:
C – Communicate with your readers.
A – Answer your readers’ questions.
R – Relate to your readers.
E – Educate and entertain.
Read the rest of this post HERE.