Subliminal Advertising of Ideas #guestpost by @RobertEggleton1

Check out this guest post by author Robert Eggleton on the topic of the subliminal advertising of ideas from the Portobello Book Blog

Portobello Book Blog


Today I’m joined by Robert Eggleton, author of Rarity in the Hollow, who has written a really interesting guest post about subliminal messages and allegory in his work. You’ll find buying links and more about the author at the bottom of the post.

The following article examines the subliminal advertising of ideas as exemplified by my debut novel, Rarity from the Hollow, adult literary fiction with a science fiction backdrop, and within the context of modern advertising philosophies and practices.  

Potential consumers of products and services are exposed to ongoing direct advertising pitches via all media: television, radio, magazines, newspapers, email, social media sites, blogs…. Since it’s the advertising fees that pay for many particular medium, most of us have gotten used to it. At least half of the time, direct advertising works.

 Some people take steps to minimize exposures to direct advertising, such as clicking on remote…

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2 thoughts on “Subliminal Advertising of Ideas #guestpost by @RobertEggleton1

  1. Hi Don,

    Happy New Year! I hope that you’re doing okay. After Christmas sales are tallied, the publisher is going to make the next deposit of author proceeds from the Rarity from the Hollow project into the nonprofit agency’s account for the prevention of child maltreatment. Millions of American children spent this holiday in temporary shelters. A lot more world-wide likely spent their respective “holidays” in worse conditions. Having once been the director of emergency children’s shelters in West Virginia, it is still heartbreaking to think about children not having a “real” family during Christmas. I remember the faces, the smiles and thank yous for the presents from staff, but….

    I also wanted you to know that the novel received a very cool review by Amazing Stories Magazine. This is my tweet: “Amusing at times, shocking at others, a touching and somehow wonderful SFF read.” Full review by Amazing Stories Magazine: On Sale for Christmas: Proceeds help maltreated children:

    Thanks again for reblogging this article. I just shared the link to your blog again on social media.

    Take care,


    Liked by 1 person

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