Here are some great tips from The PBS Blog on the care and feeding of email lists.
I’ve learned so far that there’s a lot more to building an email list than getting people signed up. I’ve had an email list for years but I feel that only now am I starting to really understand how it works. A little. OK so maybe I just have an inkling of an idea. Who knows but it’s a start.
While having one is great, building an email list and the upkeep is not easy! OK, well, it’s not hair-pulling difficult but it does take some tending to. I don’t want to scare anyone away. It’s not brain surgery or anything like that but I guess that’s why they call it “building”. You don’t build anything over night. There are lots of steps and parts to keeping an email list updated and valuable.
Here are some…
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