What’s a Writers’ Platform Again?


Check out this post from the Painting with Light blog on writers platforms.

Painting With Light

Photo by Christian Betrand, courtesy Shutterstock

About ten years ago, the publishing industry starting tossing out the word “platform” like confetti during a rock concert. Major publishers started expecting authors to have an existing platform, because they were far easier to promote.

Soon everyone, including indie authors, used the new “platform” buzz word, but few really understood what it was or why they needed it.

Cycle forward ten years. Everything has changed. Not only do we live in a world where anyone can publish, but in order to gain any kind of attention for your book, you must have one.

A platform, that is (there’s that word again).

So, what does it really take to build one? Surprisingly, not much, but sometimes it’s easier to understand what it isn’t.

Having “no platform” means you have very little presence in any existing social media, do little or no blogging and…

View original post 1,189 more words

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s