How People Fit Social Media into their Lives: the Surprising Truth


Here is a fascinating post on the subject of social media.

Nicholas C. Rossis

Social media | From the blog of Nicholas C. Rossis, author of science fiction, the Pearseus epic fantasy series and children's booksIn the West, social media has been blamed for a number of ills, from alienation to depression. Some even believe them to be creating a generation of narcissistic electronic addicts who are incapable of reflective, individual, original thought.

However, as a global study shows, this is not necessarily the case elsewhere in the world. The “Why We Post” project has just been published by nine anthropologists, led by Daniel Miller of University College, London. The study was shared by the Economist.

The study participants worked independently for 15 months at locations in Brazil, Britain, Chile, China (one rural and one industrial site), India, Italy, Trinidad and Tobago, and Turkey. They embedded themselves within families and their surrounding communities. That, the team believes, let them form a nuanced view of the roles of social media in their study sites which could not be gained by analysing participants’ public postings.

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